How to Add Facebook Author Tag to Your Blog

Facebook has introduced a way to connect authors to readers through the Author Tag. It’s a simple piece of meta information that links to the author’s Facebook profile or page. This info is in the form of a <meta> tag added inside the article page’s <head> section..

By adding the Author Tag, the author’s name is displayed and linked to on the post snippet that shows up on FB’s news feed. There’s no profile picture — as it was when Google had the authorship on the search results.

Requirements

The steps required to add the FB’s authorship code to your site or blog completely depend on what platform you’re using. Below are the common platforms I know.

Pure HTML

On the article template of your blog, add the following code snippet between <head> section.

<meta property=”article:author” content=”{your_facebook_profile_url}”>

WordPress

It’s easier for WP-powered sites as there are plugins that easily integrates this. The most popular is WordPress SEO by Yoast. If you have this already installed, then follow the steps below:

  1. On your blog’s dashboard, expand “SEO”
  2. Click “Facebook”, check the “Add Open Graph meta data” box, and Save.
  3. Back on the dashboard, go to “Users”.
  4. Look for the “Facebook” field, put your FB profile address, and click “Update Profile”.

Other Content Management Systems

If you’re blog is running on a different platform (Ghost.org, SilverStripe, ModX, Drupal, etc.), it should have place where you can add the <meta> code above.

The first thing to do is check if there is a plugin that automatically adds the Author Tag. If not, you will have to dig into the theme's code of your blog. This may seem daunting if you're not technically-inclined but it's not really that complex. You may want to check your CMS's message board.

How to check if you correctly added FB's Author Tag?

Facebook has the developer tool URL Linter that shows what data the network has saved off of a URL. I used it to fix the Page Not Found error when sharing posts on my FB feed.

To use it

This will display a list of info that Facebook managed to gather on your post. Look for These are the raw tags that we found. If the Author Tag was added properly, the property="article:author" should be listed along with the link to your profile.